Online shoppers today expect a seamless and simple process when they shop for personal products. They want a smooth user experience, one-click shopping and a host of other features such live chat, order tracking and notification, sale alerts etc.

Customers themselves don‘t think in terms of channels. They just think in terms of brand, and they expect a unified experience. They expect company to provide a highly relevant and seamless interaction on every touch point – regardless of which touch point – PC, smartphone, tablet, phoning call center, social network, and walking into store.

Magento, an Open Source ecommerce platform, offers state-of-the-art buying experience to maximize conversion and revenue. Magento Enterprise Edition has a robust set of APIs that make it easy to integrate with external systems - use the APIs to import catalog, inventory and pricing data from ERP, Product Information Management or EDI from vendors to keep product information up-to-date in Magento.

CIGNEX Datamatics is a Magento silver partner and has developed and delivered over 20 Magento based ecommerce solutions. CIGNEX Datamatics has over 19 Magento certified developers.


  • Products Store
  • Services Store
Featured Case Study

Omni-channel e-Commerce Accelerating Sales

Biggest Lifestyle Brand in Southeast Asia

Read about how Magento based e-Commerce store with integrated marketing promotions & rewards system increased the reach to end customers


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B2C ecommerce site/store should have following features and functionalities

Buyer Experience Platform
  • Layered Navigation Filters
  • Customer Assisted Shopping
  • Powerful Search Capabilities
  • Multiple Payment Gateways
  • Shipping Options
  • Return Management
  • Product Comparisons
  • Mobile Commerce
  • Multi-Lingual & Multi-Currency Support
Customer Relationship Management
  • Customer Segmentation
  • Ratings & Reviews
  • Custom Coupons
  • Targeted Promotions & Merchandising
  • Customer Rewards Points
  • Automated Email Reminders
  • Wish Lists
  • Gift Cards/Rewards Program


Integrated Marketing Tools
  • Persistent Shopping 
  • Search Engine Optimization
  • Localization
  • Up-sells in Shopping Cart
  • Cross-sells on product pages
  • Email Campaigns
  • Private Sales
  • Customer Group-specific Pricing
Store Administration
  • Manage Multiple Stores
  • Catalog Management
  • Shipping
  • Analytics and Reporting
  • Customer Accounts
  • Order Management
  • Flexible Tax rate Management
  • Customizable Design

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