Increasing RevPAR and Lowering TCO for 7 Hospitality Portals

Client Overview

Mexican hotel chain with significant presence across Latin America  with 19,000+ rooms, 11,000+ staff and over 3 million guests in 2010

Business Need

Redesign of J2EE based 7 web brands/hospitality portals to increase RevPAR, improve guest experience & reduce TCO

• Real-time promotions across all distribution channels
• Fast & Integrated web experience across brands
• Enriched personalized property presentation
• I18N, HTNG Standards

Solution

To address the above needs, CIGNEX helped Posadas to roll out a future-proof, flexible and cost-effective architecture with Integrated Content Management Portal (ICMP) leveraging the strengths of Alfresco, the leading Open Source Enterprise Content Management solution, and Liferay 6, the leading Open Source Portal & Social Collaboration solution. Key features of the integrated solution include:

• Integration of Document Management (DM) & Web Content Management (WCM) allowing real time sales promotions on websites and across partners
• Ease of Social Media updates, including blogs, Facebook, Twitter, LinkedIn, etc.
• Content as a Service (CaaS) accessible anywhere, anytime through single point of access control & flexibility in content editing – offline, online and update modes
• Advanced workflow across all brands
• Flexible, scalable and secure solution architecture
• Support 750+ concurrent users and 2,000 + users
• Multi-lingual & multi-currency supportRich user interface

Key Benefits

• Increased RevPAR & Personalized guest experience
  • Ease of rolling out additional microsites, portals, based on business needs
• Reduction in the TCO of the websites and ECM - Over 40% reduction in AMC costs using centralized storage, Alfresco & Liferay Open Source Solutions