Client Overview
Joint Venture of Leaders in PC Hardware & Digital Entertainment
Business Need
Soon after a joint venture our clients aimed at releasing a range of innovative product line of portable hard drives pre-loaded with movies. The product could be marketed through an ecommerce
website with customized features, for which they need for a reliable partner who can provide
- An intuitive navigation for purchase of digital entertainment focused innovative products
- Automated promotional coupon generation & online license activation
- Admin interface with powerful functionalities
- Aggressive product launch plan
- Centralized dashboard
Solution
On understanding the client's business challenges and requirements, CIGNEX recommended the adoption of Magento e-Commerce solution. Key features of the site include:
- e-Commerce Website with enterprise Flexibility and control over content features
- Highly scalable & re-usable across multiple brands and businesses
- Accordion style (i.e. one page) checkout
- Integration of DRM, on-line license activation and marketing promotions and tools
- Integration with
- Multiple payment options like Chase Paymentech gateway
- OpenCase (Java based CMS) and Magento through SOAP
- Support for bulk product import from OpenCase CMS
Key Benefits
The Magento based e-Commerce deployment helped the client achieve the following benefits:
- Richer end user experience through a unified platform with an online store
- Full control over technology investments
- Reduced TCO
- Open Source adoption resulted in cost saving across license, infrastructure and maintenance costs
