Client Overview
$400 million US -based insurance company offering individuals with insurance coverage in the education, law enforcement, fire-fighting and nursing sectors
Business Need
Replace JSF-based legacy insurance quote system with a digital marketing platform that;
- Increases web leads
- Provides an easy quote submission feature to reduce call center costs
- Reduces shopping cart abandonment
Key Features
- Standard platform across all web brands
- Shared content and reusable functionality
- Powerful CMS functionality for each web brand - marketing team in charge of content
Benefits
- Competitive advantage with 500% increase in efficiency of quote creation
- Reduced quote creation time from 30 minutes to 5 minutes
Testimonial
IIt has been a herculean effort by all involved, both us and CIGNEX, to get our new revamped Store and Reports Online service operational. We have a service which can transform the way we deliver reports to our customers. I'd just like to comment on how impressed I am of your team and the dedication and efforts they have put in to make this launch happen
